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Create culturally relevant, trust-building invitations to learn about a health topic or study.
Community-First Credibility
Founded and staffed by professionals with proven success engaging African American and Latino communities in research and health initiatives.
Learn More About Curated Clinical
Curated Clinical is a community-led infrastructure for equitable clinical research
What Is Curated Clinical?
Curated Clinical is a community-led infrastructure for equitable clinical research.
We exist because mistrust, misinformation, and lack of access continue to prevent Black, Latino, and underserved communities from being fully represented in clinical trials. These gaps don’t just affect participation — they affect whether treatments work for everyone.
Curated Clinical bridges the gap between science and community by combining:
- Plain-language education
- Ongoing community listening
- Crowdsourcing and open calls for ideas
- An opt-in participant registry
- Ambassador partnerships with faith-based and community organizations
Our purpose is simple:
Community + Data = Actionable Insights for Greater Healthcare Equity.
We don’t just share information. We build systems that ensure community voices directly shape how research is done.
Why Community Voice Matters in Clinical Trials
Many clinical trials fail to recruit diverse participants. Historically, fewer than one in five U.S. trial participants are African American or Latino — even though these communities represent more than one-third of the population.
When communities are excluded:
- Treatments may not work as well for us
- Side effects may not be fully understood
- Trust continues to erode
Curated Clinical was built to change that — not by convincing people to participate, but by ensuring research reflects community priorities from the start.
How Curated Clinical Is Different
Many clinical trials fail to recruit diverse participants. Historically, fewer than one in five U.S. trial participants are African American or Latino — even though these communities represent more than one-third of the population.
When communities are excluded:
- Treatments may not work as well for us
- Side effects may not be fully understood
- Trust continues to erode
Curated Clinical was built to change that — not by convincing people to participate, but by ensuring research reflects community priorities from the start.
What Is Curated Clinical?
Curated Clinical is a community-led infrastructure for equitable clinical research.
We exist because mistrust, misinformation, and lack of access continue to prevent Black, Latino, and underserved communities from being fully represented in clinical trials. These gaps don’t just affect participation — they affect whether treatments work for everyone.
Curated Clinical bridges the gap between science and community by combining:
- Plain-language education
- Ongoing community listening
- Crowdsourcing and open calls for ideas
- An opt-in participant registry
- Ambassador partnerships with faith-based and community organizations
Our purpose is simple:
Community + Data = Actionable Insights for Greater Healthcare Equity.
We don’t just share information. We build systems that ensure community voices directly shape how research is done.
Why Community Voice Matters in Clinical Trials
Many clinical trials fail to recruit diverse participants. Historically, fewer than one in five U.S. trial participants are African American or Latino — even though these communities represent more than one-third of the population.
When communities are excluded:
- Treatments may not work as well for us
- Side effects may not be fully understood
- Trust continues to erode
Curated Clinical was built to change that — not by convincing people to participate, but by ensuring research reflects community priorities from the start.
The Curated Clinical Difference
We are not:
- A recruitment agency
- A marketing firm
- A passive information site
We are a community-led system grounded in:
- Transparency
- Consent
- Reciprocity
- Shared power
- Sustainable, trackable engagement
We believe research should be built diverse from the beginning .
Finally, Health Care Focused On You
1. Community First — Not Trial First
Traditional Model:
Research institutions design a study → Then look for participants.
Our Model:
Community voices shape messaging, design considerations, and engagement strategies before recruitment even begins.
We use surveys, listening sessions, and crowdsourcing to ensure community priorities are embedded early.
2. Crowdsourcing, Not Top-Down Messaging
Instead of telling communities what to think about clinical trials, we ask:
- What concerns do you have?
- What language feels respectful?
- What would make you feel safe?
- What would make participation easier?
Community members submit ideas through structured open calls and contests. Winning ideas are piloted and implemented. This approach has been used successfully in the U.S., China, South Africa, and Nigeria to increase trust and participation in public health programs.
Your voice is not symbolic. It becomes part of the system.
3. Transparent Data Practices
Our participant registry operates under:
- IRB oversight
- HIPAA-compliant infrastructure
- Clear consent language
- The right to access, correct, or delete your data
- No sharing of your information without your explicit permission
You are never automatically referred to a study.
You authorize every connection.
4. Plain Language — No Pressure
We:
- Break down complex medical terms
- Explain risks honestly
- Acknowledge valid concerns
- Distinguish myths from real historical harms
- Encourage questions
We do not use fear.
We do not use guilt.
We do not use urgency tactics.
5. Fair Compensation & Shared Benefit
Community ambassadors and contest participants are compensated.
Winning ideas receive funding.
Community organizations receive training and tools.
This is not extraction.
It is partnership.
6. Trust-Building Is Measured
We track:
- Changes in trust over time
- Feedback on messaging clarity
- Whether community ideas are implemented
- Representation in participation
Trust is not assumed. It is evaluated.
How You Can Get Involved
There are three powerful ways you can shape the future of clinical trials:
Take Surveys & Share Your Voice
When you join our listserv or registry, you may receive short surveys asking about:
- Health concerns in your community
- Barriers to joining research (transportation, childcare, mistrust, time off work)
- What language feels respectful and empowering
- What incentives feel fair
- What would make you feel comfortable saying “yes”
This feedback is not just collected — it is analyzed and shared (without personal identifiers) with research teams to improve:
- Consent language
- Recruitment messaging
- Study design
- Retention supports
- Community engagement strategies
Your voice becomes data that improves how trials are conducted locally.
Participate in Crowdsourcing Contests
Crowdsourcing is a structured open call that invites the people most affected by an issue to co-create solutions .
Instead of researchers guessing what works, we ask the community directly:
- What would make clinical trials feel safer?
- What messaging would you trust?
- What would help your family say yes?
- What support would make participation easier?
We provide clear rules, fair incentives, and accessible submission options (video, flyer, script, story, social media post). Submissions are reviewed by diverse judging panels that include community members, faith leaders, clinicians, and advocates .
Crowdsourcing has been shown globally to:
- Increase engagement
- Improve message relevance
- Build trust
- Generate culturally grounded solutions
- Strengthen ethical participation
Dr. Mathews and her collaborators have led crowdsourcing efforts across the United States, China, South Africa, and Nigeria, demonstrating that community-generated ideas often outperform traditional top-down messaging in clarity, resonance, and trust-building.
Our own framework for community-powered trial engagement formalizes this approach .
Join as a Community Ambassador or Partner
Through our Ambassador Network, we train faith-based and community organizations in:
- Clinical trials 101
- Ethical engagement and consent
- Trust-building practices
- Messaging that moves and mobilizes
- Digital outreach strategies
- Recruitment and retention workflows
- Sustainable program funding and tracking
Ambassadors are compensated partners, not unpaid messengers. They help co-design outreach and serve as trusted bridges between research teams and community members.
Ready to Be Part of It?
You can:
- Join the listserv
- Take a survey
- Submit an idea to a contest
- Attend an event
- Become an ambassador
- Share your story
Every voice strengthens the system.
Every idea improves equity.
Every contribution shapes how clinical trials are done in your community.
This is how trust is rebuilt — together.
Your Contributions Directly Shape Clinical Trials
Here’s what happens when you participate:
How Your Contributions Make An Impact
1. Ideas Become Pilots
Winning contest submissions are funded as micro-pilots and tested in real communities .
2. Messaging Is Rewritten
Community-written scripts replace jargon-heavy recruitment language .
3. Barriers Are Addressed
Crowdsourced suggestions about childcare, transportation, or scheduling are integrated into recruitment plans .
4. Geo-Data Meets Lived Experience
We combine neighborhood data with community insight to create tailored, ethical outreach strategies .
5. Registry Data Informs Design
Our privacy-protected participant registry converts interest into informed action while ensuring ongoing feedback loops .
This is not symbolic engagement. It’s structural change.
Examples of Community-Powered Contests
“PrEP Her Way” HIV Prevention Hackathon
We will be hosting a community-centered hackathon focused on increasing PrEP awareness among Black women on the campus of Winston-Salem State University in Winston-Salem, North Carolina in the fall of 2026.
What makes this event different:
- Live education blended with music and dialogue
- Teams of Black women designing culturally resonant HIV prevention campaigns
- Submissions will include comprehensive plans for an intervention on their campus to raise awareness about HIV prevention among Black women, including input from Vibe Coding experts who can support teams in developing no-code apps
- Winners will receive seed grants to pilot their ideas
- Judges will include women with lived experience
These ideas didn’t sit on a shelf. They were funded and tested.
Crowdsourcing for Clinical Trial Engagement
We have developed structured open-call models that help:
- Test consent language
- Improve recruitment scripts
- Generate caregiver support ideas
- Develop retention nudges
- Identify trusted community venues
Instead of assuming what communities want, we ask.
The Research Behind the Model
Dr. Allison Mathews has spent 18 years conducting peer-reviewed research focused on:
- HIV prevention and cure research
- Community engagement in clinical trials
- Trust-building in marginalized communities
- Crowdsourcing as a mechanism for public health innovation
Research on the effectiveness of crowdsourcing has been conducted across the United States, China, South Africa, Nigeria and beyond, demonstrating that crowdsourcing:
- Enhances message clarity
- Increases community trust
- Produces locally relevant solutions
- Accelerates adoption of public health interventions
Curated Clinical translates that research into infrastructure, not just publications.
Join as a Community Ambassador or Partner
Through our Ambassador Network, we train faith-based and community organizations in:
- Clinical trials 101
- Ethical engagement and consent
- Trust-building practices
- Messaging that moves and mobilizes
- Digital outreach strategies
- Recruitment and retention workflows
- Sustainable program funding and tracking
Ambassadors are compensated partners, not unpaid messengers. They help co-design outreach and serve as trusted bridges between research teams and community members.
The Evolution Of Clinical Trials
Clinical research today operates under far stricter ethical standards than in the past:
A History That Cannot Be Ignored
The Tuskegee Syphilis Study (1932–1972)
For 40 years, Black men with syphilis were deliberately denied treatment so researchers could observe the progression of the disease — even after penicillin became available. Participants were misled and not given full information.
Henrietta Lacks (1951)
Cancer cells were taken from Henrietta Lacks, a Black woman, without her knowledge or consent. Her cells were used to advance major scientific breakthroughs, but her family was not informed for decades.
Forced Sterilizations
Black, Indigenous, Latina, and disabled women were sterilized without consent in multiple states throughout the 20th century.
Immigration & Language Barriers
Immigrant communities have often been excluded from research protections due to language access gaps and fear related to documentation status.
Structural Racism in Healthcare
Even outside research, many communities experience:
- Under-treatment of pain
- Dismissed symptoms
- Bias in diagnosis
- Limited access to specialty care
Mistrust is not irrational. It is learned through experience.
Why Mistrust Exists — And Why It Makes Sense
If you feel cautious about clinical trials, you are not alone. And you are not wrong to ask questions.
For many Black, Latino, Indigenous, immigrant, and low-income communities, mistrust of research institutions is rooted in real history — not rumor.
What Has Changed in Clinical Trials
Clinical research today operates under far stricter ethical standards than in the past:
- Institutional Review Boards (IRBs) review and approve every study
- Participants must give informed consent
- You can leave a study at any time
- Studies must disclose risks and benefits
- Data privacy protections are enforced
- Adverse events must be reported
But rules alone do not rebuild trust. Trust is built through behavior, transparency, and shared power. That’s where Curated Clinical is different.